Amazon listing audits and rewrites

Clearer Amazon listings, written from the outside in.

ShelfSharp audits and rewrites Amazon product pages for small brands. You get a ready-to-paste document. You publish it yourself. We never ask for your Seller Central password.

The problem

Many Amazon listings are written for the search box, not the shopper. We read yours the way a buyer does, then tell you the highest-impact fixes — before you pay for a rewrite.

Search-stuffed copy

Titles run long and bullets repeat the same phrases, so the page is hard to scan and harder to trust.

Conflicting details

Pack counts, sizes, and who the product is for don’t always match across the title, bullets, and images.

Unsourced claims

Precise percentages and “up to 10x” lines show up with no test or source behind them.

What you get

A written, ready-to-paste listing — not ad management, and not access to your Amazon account.

Included

  • Research from the public listing and its top competitors
  • Rewritten title, bullets, description, and backend search terms
  • Notes on claims that may be hard to back up
  • An image and A+ content brief (not design)
  • One revision round per listing

Not included

  • Amazon PPC (ads) management
  • Seller Central passwords: never requested or accepted
  • Publishing the edits — you publish them yourself
  • Photography, image design, or video
  • Any guarantee of rank or sales

The offer

Start with a free one-page audit of a single listing. If it’s useful, hire a rebuild or a monthly watch.

Start here

$0 Free listing audit

A one-page outside-in review of one product listing: title, bullets, claims, and errors, with three fixes ranked by impact.

Request the audit

One listing

$250 Listing Rebuild, one-time

Keyword map, new title, five bullets, description, backend search terms, plus an image and A+ content brief, delivered as a ready-to-paste document.

Pay for a Rebuild

Up to 5 listings

$400 Listing Watch, per month

A weekly competitor brief (price, promo, and listing changes), one listing refresh each month, and a monthly check of the numbers you share.

Start Listing Watch

No guarantees of rank or sales. We promise better, clearer, compliant copy and a written rationale for every change. We never promise rank, traffic, or sales.

How it works

Get a free one-page audit

You’ll see what’s weak and three fixes ranked by impact. No password and no call required.

Choose what happens next

Hire a $250 Listing Rebuild, or Listing Watch at $400 a month. You publish the copy yourself.

A sample rewrite

From a public pet-supplies listing we reviewed. The brand name has been removed. This is a recommended direction, not a published change and not a claim about results.

Before

Slow Feeder Dog Bowl for Medium Dogs, 2-Cup Puzzle Feeder Bowl

A bullet, as shown on the listing:

“large slow feeder dog bowls large breed can replace the regular dog bowls large sized dog to prevent the dog from eating too fast. With unique maze design, our small dog slow feeder bowl small breed and slow feeder cat bowl can allow dogs to chew food more slowly…”

What was wrong

  • Bullets packed with search phrases, hard for a shopper to read
  • The title targets medium dogs; the bullets also sell to large breeds, small breeds, and cats
  • Typos and uneven casing
  • After-sales boilerplate used as a buying reason
Recommended rewrite

2-Cup Maze Slow Feeder Bowl for Medium Dogs, Non-Slip Base, Dishwasher Safe

Five short bullets, one idea each, using facts already on the page:

  • A maze that slows the meal so the dog has to work around the food
  • Smooth raised ridges designed to be gentle in the bowl
  • A sturdy PP bowl for daily use
  • Non-slip pads to keep the bowl in place
  • Dishwasher safe for easy cleaning

Secondary phrases such as “large breed” and “cat” move to backend search terms, not the bullets.

FAQ

Do you need my Seller Central password?

No. We never request or accept Seller Central passwords. You publish the copy yourself.

Do you manage Amazon ads (PPC)?

No. This service is listing copy and monitoring only.

Do you guarantee better rank or more sales?

No. We do not guarantee rank, traffic, or sales. We promise clearer, more accurate copy and a written rationale for every change.

What does the free audit include?

A one-page outside-in review of one public listing: title, bullets, claims, and errors, with three fixes ranked by impact. No cost and no call required.

What’s in a Listing Rebuild?

A keyword map, new title, five bullets, a description, backend search terms, and an image and A+ content brief, in a ready-to-paste document. One revision round is included.

What’s Listing Watch?

$400 a month for up to five listings. You get a weekly competitor brief (price, promo, and listing changes), one listing refresh per month, and a monthly check of the numbers you share.

Who is this for?

Small Amazon brands. We’re starting with pet supplies. If you sell in another category, email us and we’ll tell you if it’s a fit.

How do I get started?

Email quinn@shelfsharp.com with a listing URL or ASIN and ask for the free audit.

Get in touch

Quinn, ShelfSharp. Send a listing for a free one-page audit, or use the payment links once you’re ready to book.

quinn@shelfsharp.com